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Main Street Homes Awards Strategic Branding and Marketing Contract to Siddall, Inc.

Richmond, Va., January 29, 2013 – Today Main Street Homes announced selection of award-winning advertising and new media agency Siddall, Inc. The new home builder based in Richmond hired Siddall to lead strategic branding and marketing efforts. Siddall’s contract with Main Street Homes will begin this month and be in place for one year.

Siddall will evaluate the brand identity for Main Street Homes to make it most effective in today’s challenging real estate market. The agency will work with Main Street Homes to successfully communicate the value of its quality homes and neighborhoods throughout the Richmond region.

“We’re very excited to begin our partnership with Siddall. We choose Siddall not only based on their experience in real estate marketing, but also because they have the capabilities and partnerships that we were looking for to communicate our message in a creative and effective way,” said Vernon McClure, founder and president of Main Street Homes. “The real estate market has been improving in the past few years, and we’ve succeeded based on the quality of our homes and a true commitment to personal service. With Siddall’s help, we will continue this growth and reach an even broader audience.”

Main Street Homes delivers ‘quality with style’ through superior neighborhood and home plan design and excellent customer service and interaction. Since 2000, Main Street Homes has won more than 100 Parade of Homes awards presented by the Home Building Association of Richmond. Their 3,700 square foot Design Studio has also been named one of the top in the nation.

“Main Street Homes contributes to the high quality of life in Richmond by offering affordable luxury homes,” said John Siddall, chairman of Siddall, Inc. “We are pleased to continue our work in the building and development sector to help keep Richmond on top of the ‘best places to live’ lists.”

More about Siddall, Inc.

Siddall, Inc. is an award-winning advertising and new media agency located in Richmond with 37-years of experience in corporate, government and non-profit areas of industry. Siddall is a member of Worldwide Partners, Inc., the largest owner-operated advertising and marketing communications network made up of 86 agencies in 52 countries managing $3.4 billion in advertising expenditures. For more information, visit www.siddall.com or “like” on Facebook.

More about Main Street Homes:

Founded in 1996, Main Street Homes is a new home builder in the Richmond area, including Chesterfield, Dinwiddie, Hanover, Henrico, New Kent and Powhatan counties. Main Street Homes was recognized as Richmond Builder of the Year in 2009 and 2011 for designs focused on maximum curb appeal, livability and value. Find more information at www.gomsh.com or “like” on Facebook.

Society for Maternal-Fetal Medicine Awards Branding and Website Design Contract to Siddall, Inc.

Richmond, Va., January 25, 2013 – Today advertising and new media agency Siddall, Inc. announced a new contract with the Society for Maternal-Fetal Medicine (SMFM). A national association based in Washington, D.C. dedicated to reducing high-risk pregnancy complications, SMFM selected Siddall for strategic branding and website design services. Siddall’s contract with SMFM will begin this January and be in place for up to nine months.

Siddall will evaluate the brand identity for SMFM including a logo, tagline and visuals such as fonts, colors and graphic elements. The agency will then apply the brand to a number of communication platforms, including the website.

“Siddall’s outstanding work in the healthcare industry and creative process will perfectly complement the mission of the Society for Maternal-Fetal Medicine,” said Daniel O’Keeffe, M.D., executive vice president of SMFM.

Established in 1977, SMFM is a society of physicians and scientists who are dedicated to the optimization of pregnancy and perinatal outcomes. Goals of the SMFM include advancement of knowledge in reproductive biology that will enhance the quality of women’s healthcare.

“The Society for Maternal-Fetal Medicine is making significant contributions to the science of pregnancy and birth,” said John Siddall, chairman of Siddall, Inc. “It is a privilege to offer our branding and website design expertise to this honorable organization.”

More about Siddall, Inc.

Siddall, Inc. is an award-winning advertising and new media agency located in Richmond with 37-years of experience in corporate, government and non-profit areas of industry. Siddall is a member of Worldwide Partners, Inc., the largest owner-operated advertising and marketing communications network made up of 86 agencies in 52 countries managing $3.4 billion in advertising expenditures. For more information, visit www.siddall.com or “like” on Facebook.

More about SMFM

SMFM is a non-profit membership group for obstetricians/gynecologists who have additional formal education and training in maternal-fetal medicine. The society is devoted to reducing high-risk pregnancy complications by providing continuing education to its 2,000 members on the latest pregnancy assessment and treatment methods. It also serves as an advocate for improving public policy, and expanding research funding and opportunities for maternal-fetal medicine. The group hosts an annual scientific meeting in which new ideas and research in the area of maternal-fetal medicine are unveiled and discussed. For more information, visit www.smfm.org or “like” on Facebook.